MBA Concepts Crashers

Learn or revise the basic concepts taught in the first year at the IIMs/B-schools in the fields of Marketing, Accounting, Finance, Statistics, Operations, Economics.

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What Will You Learn?

  • Basic concepts of important MBA first year subjects
  • Marketing basic concepts for MBAs
  • Finance basic concepts for MBAs
  • Statistics basic concepts for MBAs
  • Economics basic concepts for MBAs
  • Operations basic concepts for MBAs

Course Content

Marketing 101
Basic concepts of Marketing

  • Introduction to Marketing 101
    04:02
  • Segmentation and Targeting
    21:38
  • Positioning
    09:23
  • 4Ps of Marketing
    12:46
  • 4Ps – Product
    09:52
  • 4Ps – Place
    09:04
  • 4Ps – Price
    25:39
  • 4Ps – Promotion
    13:50
  • 7Ps of Marketing
    10:38

Accounting 101
Basic concepts of Accounting

Finance 101
Basic concepts of Finance

Statistics 101
Basic concepts of Statistics

Economics 101
Basic concepts of Economics

Operations 101
Basic concepts of Operations

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